So growing up we ate furikake all the time! Except that we called it sprinkles. There is truly nothing better on rice! I add butter then sprinkle my sprinkles all over my hot rice! Yum! What is furikake you ask? Let me list some of the ingredients - dried shaved bonito, sesame seed, sugar, salt, and soy sauce are just a few of the main ingredients. So as Darren says - "Furikake is to rice what Hot Fudge is to an ice cream sundae." Well said Darren, Well said!